Are you planning to sell your products in the Netherlands and Belgium through Bol.com? Bolder Launch can help you open a Bol.com traders account and comply with the Dutch legal requirements (such as the application for a Chamber of Commerce ID).
Online sales are becoming increasingly important for companies in the Netherlands. In 2018, the Dutch spent more than 23.7 billion Euros in online sales, and studies show that 96 per cent of the Dutch population made one or more online purchases in the same year.
There are a few Dutch market alternatives that can help increase your online sales besides opening your own webshop. They are known as Trader Accounts and are available from different platforms, like Bol.com.
In the Netherlands, Bol.com is the most widely used platform. In this article, we will explain to you how to get a Bol.com Traders Account.
Obtaining a Bol.com Traders Account
Bol.com is one of the largest online shops in the Netherlands. They sell their own products, but they also collaborate with Sales Partners. This means that they will import your products or prices and article descriptions, and then sell them on your behalf in exchange for a provision fee.
Bol.com’s policies toward its sales partners are flexible throughout the onboarding period. However, after the launch, they will begin tracking and assessing daily partner performance based on a variety of KPIs. In this approach, they hope to guarantee that each sales partner meets a specific level of quality.
For more information, you can visit their website and look at their performance standards and prestation scores.
It is important to understand that there are additional rules for any EU-based business operating outside of the Netherlands or Belgium, namely:
- Bol.com exclusively accepts users via invitation.
- Bol.com exclusively works with partners who have an annual gross sales potential of at least €1 million.
- Bol.com exclusively collaborates with businesses that have a significant impact on shop range and/or better price levels.
However, if you do not meet the above-mentioned standards, Bolder Launch can assist you.
Bolder Launch can work with international parties that do not meet the € 1 million limit but are mutually interested in adding to their platform.
Bol.com created an onboarding manual for their key accounts. This guide summarises the most important information displayed on the partner platform. Please contact us if you want the English version of the manual.
Bol.com also provides logistics services for its partners. You may view the fulfilment presentation from bol.com and learn more on this page.
You can read the following for more information:
- Conditions of Use Professional Sales via Bol.com
- International Sellers: Minimum Requirements to Sell on Bol.com
To open a Bol.com account, get in touch with our Launch Crew, or read our articles on how to sell your goods on Amazon Netherlands or Zalando.
This guide is part of Corporate Support in our Launch Guide.